"Unleash the power of invisibility and explore the new dimension of product photography"Blog Post

15/01/2023

Blog Post

One recent technique in product photography is the use of "invisible mannequin" technology, which involves removing the mannequin or model from the final image using post-processing techniques such as Photoshop. This allows the focus to be solely on the product being photographed, and can create a cleaner and more professional look for e-commerce or advertising use. Another technique is the use of 360-degree photography, which allows customers to view a product from every angle and can be used for both online and in-store sales.

In "invisible mannequin" photography, a mannequin or model is used to showcase clothing or fashion items during the photoshoot. However, in post-processing, the mannequin is removed from the final image using software such as Photoshop. This allows the focus to be solely on the product and can create a cleaner and more professional look for e-commerce or advertising use. The process typically involves carefully selecting the mannequin's clothing to match the product, adjusting the lighting and angles to create a seamless image, and then using editing software to remove the mannequin and blend the edges of the clothing to appear as if it is being worn by an invisible person.

360-degree photography is a technique that allows customers to view a product from every angle. This is accomplished by taking a series of photographs of a product from different angles and then stitching them together using software to create a seamless, 360-degree view. This type of photography can be used for both online and in-store sales.

In e-commerce, 360-degree photography allows customers to view a product in great detail and can help to reduce product returns due to customers being unsatisfied with the product upon receiving it. In physical stores, retailers can use this technique to create interactive displays that allow customers to explore products from every angle.

There are several software available that can be used to create 360-degree images, some of them are free to use and some are paid. Some popular options include Google's Photo Sphere, Autodesk's 123D Catch, and Kolor's Autopano.